The Miracle Mile

An exciting and poetic short documentary exploring the four minute mile, the perfect race. Englishman Roger Bannister was the first to break it and now it is considered the standard for any competitive long distance runner to master


 

Running Shoes That Promise to Improve Your Running Style

"Barefoot Running" and "Forefoot Strike" seem to be the key words for runners in 2009. In the last months an increasing number of articles has appeared on newspapers, blogs, forums with a common central theme: traditional running shoes promote a non-ideal running form and running barefoot is what we were created for.



 

New Balance / U.S.A.

New Balance is the only athletic shoe company still producing in the US and has created an online documentary film and marketing campaign to celebrate






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